What is Clifton Strengths?
With more than 30,000 million Clifton Strengths Codes sold around the world, the Clifton Strengths Assessment is the most powerful tool in the marketplace to answer the question of HOW you do things. Everyone has talents and the work of strengths is to invest in your talents to turn them into strengths. We recommend doing this work together, because when you build a strengths minded team you align the collective strengths of the team around the vision and mission of the organization. With assessment in hand, you can better see the value you add to your team by way of your strengths. The great part is so do your fellow team members. Together you are united in purpose, feel more powerful as a team, and unlock the hidden potential of each person in the room.
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Here’s a few cool things you should know about
Clifton Strengths:
1. More than THIRTY MILLION people have taken the Clifton Strengths Assessment as of 2025.
2. The assessment measures the presence of talents in 34 general areas referred to as "themes." Talents are ways in which we naturally think, feel, and behave as unique individuals, and they serve as the foundation of strengths development.
3. Clifton Strengths works from the belief that we should use a STRENGTHS mindset (get gooder at what we are already good at. Sorry English teachers and grammarians!) versus trying to “fix what is wrong with us.
4. You can learn to move your talents into the strengths zone through focus and investing time and energy. The BEST way to do that is to take the assessment and work with a certified coach to show you how to do this work!
5. People who focus on strengths are 3x more likely to report having an excellent quality of life and 6x more likely to be engaged on the job.
6. When a TEAM focuses on strengths every day, their are 12.5% more productive than other teams.
7. Managers who focus on strengths have a 61% engaged rate among their team with only 38% reporting that are not engaged and a mere 1% that is actively disengaged.



