Hmm, Tiger Woods actually practices.  A lot.  So, is he the best golfer in the world because he practices so much or does he practice so much because that’s what it takes for him to be the best golfer in the world?  Chicken . . .  Egg . . .  Such a query matters less than the mere fact that Woods has a grueling practice schedule that he maintains on most days that he is not playing in a tournament.


Here’s my next question: if a prodigy like Tiger Woods practices that much, how much does someone like me have to practice at anything to get to at least mediocre?  (I know the answer to that question, at least in terms of golf: significantly more than hitting balls for an hour about once a month.)  There is something comforting about knowing Woods’ practice schedule, however -- even people who are exceptionally good at something have to practice to get and stay that way.

Okay, so how do I actually practice being a better professional?


Because we tend to focus our energies on public speaking, I’m going to limit my discussion to that topic.  However, much of the advice that follows is applicable in a variety of professional circumstances.


I’ve written before about the extreme prejudice we’ve found among our clients against public speaking and how that translates into a distinct unwillingness to practice such a torturous activity.  But, what we learn from outliers like The Beatles, Tiger Woods, and others is that everyone has to practice if they want to get better -- even people who are already very good. 


I feel pretty certain that no one reading this is terribly interested in becoming the next toastmaster’s champ or outstanding speaker on the motivational speaking circuit.  I am quite sure, however, that everyone reading this could stand to improve their public speaking skills at least a little.

Get to Know the Playing Field:

The first thing that you can do to prepare yourself for a professional challenge is to get to know the basic outlines of the situation in which you find yourself.  Who will be there and what are they like?  What are their expectations for you and for the event?  What are the implicit and explicit rules of engagement?


If you don’t who and what you are up against, there’s no way that you can possibly prepare adequately.


Develop a Game Plan:

If you’re a musician, you don’t step onto a concert stage without a playlist. If you’re a golfer, both you and your caddie have extensively researched the course and you have a plan for how you want to play each hole.  As a professional, it makes sense to have put a great deal of thought and effort into preparing yourself before you are ever in the spotlight.  That means if you have a difficult conversation with a subordinate/coworker, you have to run a meeting, or you have to give a speech at a seminar with 1,000 attendees -- you must do the leg work.  Developing a game plan means you need to write out a script of your conversation, construct a detailed agenda for your meeting, or research and outline your speech.

Work Through the Soreness:

The first few times you do anything, you are bound to feel uncomfortable and awkward.  Ever started a training or exercise program?  Ever quit one?  If you have, you’re not alone.  Many people don’t make it past the first few days of a new exercise regimen because they aren’t psychologically prepared for the soreness and pain that accompanies the process.  The people who are successful anticipate the discomfort and prepare themselves mentally to deal with it. 


When you practice a speech, you might as well get ready to feel awkward and silly.  That’s part of the process.  But, the more you practice, the more comfortable you will begin to feel.  Thus, by the time you actually give the speech, you have worked through all/most of the uncomfortable feelings and able to give it your all.

When Game-Time Comes, Play With Heart:

When the time comes to have the conversation, conduct the meeting, or give the speech, you must be willing to meet the challenges of the situation with authenticity and feeling.  The means you need to throw away the script and speak from your heart.  I know it sounds like a cliche, but it’s not.  If you want to improve your abilities as a professional, you must learn to speak to people directly and not just throw a previously prepared message at them.  They can tell the difference -- and they don’t like being talked at.


So what if something goes wrong?  Something goes “not according to plan”?  Well, I’m pretty sure that Tiger Woods never includes an errant tee shot in his game plan, but sometimes his drives end up in the trees and he’s forced to improvise.  The difference, here, is that Woods has prepared himself for that possibility and has spent quite a bit of time preparing himself, both mentally and physically, for the unexpected.  That way, when it happens, he’s not totally thrown off his game and he manages quite well.

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Tiger Woods won another PGA tournament last weekend.  Ho hum . . . 


In the 13 years since he turned pro, Woods has had 70 PGA Tour Wins and is #1 in career money leaders, earning $89,232,539.  I don’t know of anyone (in their right mind) who would not say that Tiger Woods is the best golfer of our time.  In fact, I don’t think it’s a bit of a stretch at all to say that he is a bona fide prodigy.


The man is clearly in excellent physical condition, but I’ve always wondered how much such an exceptionally talented athlete actually has to practice.  I would think that a prodigy would be able to just, well, go play and not have to mess with all of that icky practice stuff.

Practice Makes . . .

The “Project” of the show was to fix Charles Barkley’s golf swing which is perhaps the most atrocious swing in the history of the sport!  Haney informed Barkley that he would be called upon to endure intense practice sessions -- he called them “Tiger Days” because they would be patterned off of Tiger Woods‘ actual practice schedule.  Here’s what a “Tiger Day” looks like:

  1.     6:00 - 7:30:  Work Out, Lift Weights

  2.     7:30 - 9:00:  Breakfast

  3.   9:00 - 11:00:  Hit Balls on practice tee

  4. 11:00 - 11:30:  Practice Putting

  5. 11:30 - 12:30:  Play 9 Holes

  6.   12:30 - 1:00:  Lunch

  7.     1:00 - 3:00:  Hit Balls on practice tee

  8.     3:00 - 4:00:  Practice Short Game

  9.     4:00 - 5:00:  Play 9 More Holes

  10.     5:00 - 5:30:  Hit Balls on practice tee

  11.     5:30 - 6:00:  Practice Putting

Practice Really Does Matter


That idea that practice is a key to success is forcefully argued in Malcolm Gladwell’s latest work Outliers.  In the book, he investigates the amount of practice that is required for anyone to become a standout performer (outlier) in their chosen field and finds that, in spite of any prodigy-like natural talent that an individual possesses, he or she must put in at least 10,000 hours of practice in order to reach true outlier status.  He calls it the “10,000 Hour Rule.”


In an interview about Hamburg John Lennon said: “We got better and got more confidence. We couldn’t help it with all the experience playing all night long. . . In Liverpool, we’d only ever done one-hour sessions, and we just used to do our best numbers, the same ones, at every one. In Hamburg we had to play for eight hours, so we really had to find a new way of playing.”

What evidence do we have that this rule really holds?  Well, The Beatles, for one.  Before they became “The Beatles”, they were just another group of wannabe youth who had some talent but not a lot of polish.  That all changed when the group, through a fluke of an opportunity, got booked to play shows that frequently lasted 4 to 8 hours a night in Hamburg, Germany.  They were forced to collaborate, improvise, and build a repertoire not only of their own songs, but also songs from every walk of life  -- just in order to fill up the time they were on stage!  They played over 1,200 shows from 1960 to 1964. 


Gladwell notes, “by the time they returned to England from Hamburg, Germany, 'they sounded like no one else. It was the making of them.'"  He also estimates that they put in about 10,000 hours of “practice” time during those four years.  Shortly after their time in Hamburg, the Beatles initiated the British Invasion by appearing on the Ed Sullivan show and singing their #1 hit I Wanna Hold Your Hand.

 

Just for fun:  Here’s a montage of Barkley’s greatest “hits.”

My question about Woods’ practice habits was answered by his current coach, Hank Haney, on one of the most entertaining reality tv shows that aired in the spring (on the Golf Channel): The Haney Project.

How Does This Impact My Life as a Professional?


Ah, now we get down to brass tacks.  The real question about practice is how much it measurably improves your abilities, and thus success, as a professional. 


Well, in terms of public speaking (which is a cornerstone of the Bravo CC services), we know that all professional public speakers endure hours of practice and coaching in order to perfect the speeches that they give -- and then they give that same speech over, and over, and over. 


Here’s just one example of the kind of practice that seemingly “naturally gifted speakers” engage in to really hone their skills.  One of Bravo’s favorite designers/authors/speakers is Nancy Duarte of Duarte Designs.  She released her first book last year, Slideology, and it has been a smashing success.  As a result, Duarte is called upon to speak at a significant number of conferences, trade shows, workshops, etc.  Although she possessed natural talent in the realm of public speaking and has been speaking professionally for quite some time, Nancy Duarte recently sought the help of a professional coach to refine her abilities.  You can see portions of the process here.